Asia-Pacific Sport Conference attracts high profile interest

Organised by Informa Sports Group and supported by the Singapore Sports Council, the inaugural 2011 Asia-Pacific Sports conference will examine the wealth of new opportunities, as well as the challenges of hosting and organising sports events in the Asia-Pacific region. The new conference will take place on 27-28 September in Singapore.

Informa Sports Group MD Andy Treadwell said, “The huge interest being shown in this new event has taken us by surprise. A number of influential sports bodies and key regional leaders have asked us to move the dates so that they can take part. It is obviously highly complementary to our successful ISEM Conference in Europe and most international sports industry professionals want the opportunity to take a look at the exciting new markets in the Asia-Pacific region.”

The Olympic Council of Asia (OCA) has confirmed its support of APSC 2011 in September. The OCA’s Director General, Husain Al-Musallam will present a keynote speech on the important role played by major events in developing society and sport in the region. Captain Husain will discuss the latest developments and plans of the OCA in addition to focusing on the growing impact of the Asian Games on the region.

Fresh from the IAAF World Championships 2011 in Daegu, Korea, Daegu 2011 Organising Committee VP, Secretary General Dong-Hoo Moon will present a case study of the city’s five-year journey to hosting the games, which takes place from 27 August to 4 September.

Badminton World Federation COO Thomas Lund, Prescient Sports and Entertainment, China MD Priscilla Ho are among the speakers at the conference.